How many of your PPC ads actually convert? With a typical online sales conversion rate of around 2%, PPC (pay per click) rates can easily cost more than they generate. Yet, it is still possible to gain value from every visitor, even those who do not make a purchase.As I have mentioned before in my blog “Are PPC Advertising Mistakes Costing You?” when using PPC to market affiliate sales, it’s in the marketer’s best interest to build their own landing page. In the earlier blog I pointed out how mo
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Are Your Click Through Rates Being Wasted?
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POSTED BY ON August 8th, 2009. PERMALINK